It is in my opion that there are a few things that you must do to create a REALLY good site. It is hard to balance out all the aspects of what a site requires to appeal to the different types of viewers that might find your site.  Your site will also need to able to accomplish several different activities that are easily understood. Averagae users and owners of website don’t really comprehend the details that are needed to put together a GREAT site.

Firstly your site needs to look good, which is the most obvious of all of the details needed.   A good looking website needs to portray your company and keep people interested. But don’t go over board! I have seen some sites that use too much flash or change colors on each page. Flash is always nice, but with a hefty amount on your site it will take the user longer to understand who you are, what you do, and how you do it. Also, If you use to many colors, or change a pages color layout it may confuse the user into thinking that they have been directed to another site and will leave.

Another thing to consider is the load time of your site. The longer your site takes to load the less and less people will visit your site.  Often this aspect is not considered, I strongly suggest considering your loading time.

In another one of my blogs I wrote about stickiness and making your site easily navigated. Your site MUST be easily navigated for your users. If your site confuses users or makes them work harder than they need to they will leave your site. Ultimately, they might be going to your competition for the services they are searching for.

I bet when you first decided that you were going to build a website there was one major goal that the website was suppose to accomplish.  Weather the site was to have potential clients contact you or produce more sales and awareness of your business, make sure that your site meets the major goal that you had in mind and easily channels users towards that goal.

When it comes time to update your site, as most sites information becomes outdates and incorrect, you will want your site to be easily updated.  When a great website is built it was built with the ability to easily update when needed. Make sure that you consider this when you build you site.

Of course you will want your site to have great rankings on search engines, as everyone benifits from good ratings. Make sure that your site is easily accessable by the search engines spiders. This will allow them to better read and rate the content in your site.

Finally, you want to be able to have you site work with a variety of different web browsers.  Some of these web browsers you would/should include but not limit to  FireFox, Microsoft Internet Explorer, Mozilla and netscape. You also should consider that every web browser will render your page differently, and there are other ways to access the internet other than using a computer now so your site might need to be compatable for those options.

Of course, these are not the only things that you will need to create a wounderfule site. These are the ones that I think are the most important to consider.  Your website will need to able to be compatable with search engines, easily navigated, achieve it’s goals, be easily maintained, and be easily updated. Creating a site that can be created with all of these site abilites takes a lot of skills and you may not find a web designer that can offer you all of the services required.